In this part of “Working With a Web Development Agency,” Holly Cordner of SEO.com reminds you to think about the long-term success of your website.

 

The initial development of your website is just the beginning. You need to think long-term—you’ll likely want to make changes and updates to your site to reflect specials, updated pricing and products, and business growth. You should also give some thought to web promotion and marketing once the site is launched.

 

Regarding maintenance:

  • Do you have the skills necessary to make changes yourself? If not, can the agency handle basic maintenance for a monthly fee?
  • What if something goes wrong or was not properly implemented? Will there be a charge to make corrections?
  • What if you want to make more substantial edits (such as additional pages or a change in architecture) down the line? How will your agency work with you then?
  • Solid on-page SEO strategies are harder to fix “after the fact,” so make sure you’re working with a web development agency that’s well-versed in current SEO and internet marketing good practices.
  • Who will take care of your web presence once your site is launched?
  • How do you plan on getting visitors to your new site?

 

Regarding promotion:

  • Solid on-page SEO strategies are harder to fix “after the fact,” so make sure you’re working with a web development agency that’s well-versed in current SEO and internet marketing good practices.
  • Who will take care of your web presence once your site is launched?
  • How do you plan on getting visitors to your new site?
  • Who’s going to be monitoring your site’s visitor data? Is it living up to its goals? If not, what changes can you make?

Pin It on Pinterest

Like what you see? Share with your friends.

Share this post with your friends!